National Barbecue Month Kicks off Sweet Summer

May marks the unofficial start to the summer season, and what better way to welcome warmer weather than with barbecue! May is National Barbecue Month, a time when consumers are choosing this dynamite flavor and savoring tantalizing aromas of smoky goodness, not only in their grilling, but also in their snacks. Although the spotlight deservedly shines on barbecue in May, there’s a sweet ingredient that deserves equal attention: honey.

In consumer packaged goods (CPG) — whether they’re barbecue sauce, honey-infused marinades, barbecue-flavored snacks, or some other innovative flavor combination — honey adds a touch of sweetness and depth. Honey pairs harmoniously with the smoky, savory flavors of barbecue seasoning in snacks, creating a perfect balance. Viscosity and caramelization properties make it an ideal ingredient for glazes, marinades and sauces.

The beauty of honey lies in its versatility, and CPG companies have embraced this attribute to craft an array of innovative products tailored for barbecue lovers. Let’s explore a few of our favorites in honor of National Barbecue Month: